BMEL – “Quality made in Germany”

Image Film

A large-scale promotional film that effectively promotes and depicts the accomplishments of the German agriculture and food industry. Produced in eight different languages, target groups included buyers, importers, multipliers and consumers in foreign countries. With one message: Quality – Made in Germany!


The film focuses on a series of extravagantly orchestrated images with magnificent motifs. Carefully selected individual testimonials lend the film added credibility.


Successful presentation at food and agricultural fairs in foreign countries, in German embassies and foreign chambers of commerce.